While moviegoing appeals to less than half of those born from 1965 to 2012, it is gaining traction among those born in 2013 and after, according to a report from industry tracker National Research Group. It estimated 59% of children in that age group preferred to see a film on the big screen.

“While moviegoing appeals to less than half of those born from 1965 to 2012, it is gaining traction among those born in 2013 and after, according to a report from industry tracker National Research Group. It estimated 59% of children in that age group preferred to see a film on the big screen.”

by Senior-Willow-8325