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    Imax Is the Hottest Brand in Movies. Why Is It for Sale?

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    6 Comments

    1. Lucky_Library9938 on

      They see the writing on the wall and it’s a good time to cash out.

    2. lkn240 on

      I’m too lazy to read the article – but selling high isn’t a bad strategy in life

    3. satellite_uplink on

      Because IMAX is a symbiote of the mainstream cinema industry. It’s not a good sign that it’s an increasing % of the box office because that highlights how weak its host organism is becoming, but stupid people with lots of money may not realise that and just see ‘number got bigger is good’ and want to give the IMAX leadership the best possible exit from a ship that is still quite likely to sink along with everything else.

    4. Zashkarn on

      They look at the data and see what’s coming so now its a good time to sell while they’re on a high

    5. Either_Percentage_79 on

      Can someone explain that if a movie studio actually bought IMAX,
      Would they likely restrict it to movies they release or allow other studios to still release in IMAX (A24, GKIDS, Neon)?

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