> “If the last couple of years were about proving we’re a durable player, this year is about establishing ourselves as a formidable one,” said Amy Reinhard, the company’s president of advertising, during a presentation to advertisers Wednesday.
> The company cited the success of selections including “Wednesday,” “The Night Agent,” “Happy Gilmore 2,” and “Stranger Things.” But part of the boost comes from a decision made last year to focus on a metric known as “monthly active viewers,” or “members who have watched at least one minute of ads on Netflix per month multiplied by the estimated average number of people within a household. The figure is derived from Netflix’s own research, not a third-party measurement entity.
Tracyh_caspere on
So they’re counting anyone who watched one minute of ads… that’s a pretty generous definition of “reaches”
NotCryptoKing on
I know these mfers about to increase prices by another $5 minimum.
When I was young and naive I used to think. “They made a really profit. They shouldn’t need to cut jobs or raise prices” but in reality higher profits incentivize it
Icy-Whale-2253 on
I claim I’m 30 lbs lighter than I really am
R4ndomly_G3nerated on
It would reach more if they didn’t crack down on password sharing the minute they introduced ad-supported content. A true genius move.
TiredReader87 on
I don’t watch it enough to pay more than $8 a month
bomilk19 on
I find their ads just as easy to ignore as the ads on other services or network tv
borkborkbork99 on
I just canceled my longtime subscription to Netflix this week. They’re a pale shadow of what made the streaming service so great back in the day.
Doggleganger on
I refuse to watch ads on anything that I pay for.
mandarintain on
we all hate Netflix for it
This_Or-That on
I was subscribed to Netflix for a very long time and cancelled last month due to the password sharing stuffs, felt very useless without being able to share your account without paying more, I actually watch more variety of stuffs now weirdly
E8282 on
Why do they think this is some sort of flex? They are pricing people out of the non add tier and bragging about being a bunch of dicks.
12 Comments
> “If the last couple of years were about proving we’re a durable player, this year is about establishing ourselves as a formidable one,” said Amy Reinhard, the company’s president of advertising, during a presentation to advertisers Wednesday.
> The company cited the success of selections including “Wednesday,” “The Night Agent,” “Happy Gilmore 2,” and “Stranger Things.” But part of the boost comes from a decision made last year to focus on a metric known as “monthly active viewers,” or “members who have watched at least one minute of ads on Netflix per month multiplied by the estimated average number of people within a household. The figure is derived from Netflix’s own research, not a third-party measurement entity.
So they’re counting anyone who watched one minute of ads… that’s a pretty generous definition of “reaches”
I know these mfers about to increase prices by another $5 minimum.
When I was young and naive I used to think. “They made a really profit. They shouldn’t need to cut jobs or raise prices” but in reality higher profits incentivize it
I claim I’m 30 lbs lighter than I really am
It would reach more if they didn’t crack down on password sharing the minute they introduced ad-supported content. A true genius move.
I don’t watch it enough to pay more than $8 a month
I find their ads just as easy to ignore as the ads on other services or network tv
I just canceled my longtime subscription to Netflix this week. They’re a pale shadow of what made the streaming service so great back in the day.
I refuse to watch ads on anything that I pay for.
we all hate Netflix for it
I was subscribed to Netflix for a very long time and cancelled last month due to the password sharing stuffs, felt very useless without being able to share your account without paying more, I actually watch more variety of stuffs now weirdly
Why do they think this is some sort of flex? They are pricing people out of the non add tier and bragging about being a bunch of dicks.