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    1. > “If the last couple of years were about proving we’re a durable player, this year is about establishing ourselves as a formidable one,” said Amy Reinhard, the company’s president of advertising, during a presentation to advertisers Wednesday.

      > The company cited the success of selections including “Wednesday,” “The Night Agent,” “Happy Gilmore 2,” and “Stranger Things.” But part of the boost comes from a decision made last year to focus on a metric known as “monthly active viewers,” or “members who have watched at least one minute of ads on Netflix per month multiplied by the estimated average number of people within a household. The figure is derived from Netflix’s own research, not a third-party measurement entity.

    2. Tracyh_caspere on

      So they’re counting anyone who watched one minute of ads… that’s a pretty generous definition of “reaches”

    3. NotCryptoKing on

      I know these mfers about to increase prices by another $5 minimum.

      When I was young and naive I used to think. “They made a really profit. They shouldn’t need to cut jobs or raise prices” but in reality higher profits incentivize it

    4. R4ndomly_G3nerated on

      It would reach more if they didn’t crack down on password sharing the minute they introduced ad-supported content. A true genius move.

    5. I find their ads just as easy to ignore as the ads on other services or network tv

    6. borkborkbork99 on

      I just canceled my longtime subscription to Netflix this week. They’re a pale shadow of what made the streaming service so great back in the day.

    7. This_Or-That on

      I was subscribed to Netflix for a very long time and cancelled last month due to the password sharing stuffs, felt very useless without being able to share your account without paying more, I actually watch more variety of stuffs now weirdly

    8. Why do they think this is some sort of flex? They are pricing people out of the non add tier and bragging about being a bunch of dicks.

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