Putting out this article that heavily talks about how big Mandalorian and Grogu will be when the Super Bowl ad that released less than 24 hours ago has been met with nothing but mixed feelings at best and active ridicule and disdain at worst is certainly a choice
LawrenceBrolivier on
A COLLIDER exclusive, huh? that usually foretells a hard-hitting journalistic experience full of incisive insights into industry inner-workings
>Such a pivotal time for the Mouse House also means a chance to deliver tie-in merchandise that fans will care about…. Ahead of the New York Toy Fair this weekend, which will be a launch pad for a year full of toy and licensing opportunities, **Collider has partnered with Disney Consumer Products to share a preview of the company’s Blockbuster Season cross-franchise plans, including participating licensees and retailers helping to bring their films into the real world.**
Oh wait, no, it’s just a fucking *free ad for Disney merch*! And here’s a quote from **Executive Vice President of Global Brand Commercialization** (jesus christ) Paul Gitter, to lend this advertisement some “journalistic” validity!
>“The Blockbuster Season campaign is a pivotal moment for our business and our partners. Disney Consumer Products is leveraging the cultural momentum of major theatrical releases to drive meaningful licensee sell in and retail excitement. By extending big screen storytelling into everyday products, we’re elevating these blockbuster films into global cultural and commercial catalysts.”
LOL holy *shit* what a lot of syllables. None of that actually says or means anything! And it’s the *only* quote in this whole thing. And I’m pretty sure that quote is just from a press release!
Thanks Collider. You always come through.
**edit:** Oh, wait. This post is just going to become another thread complaining about the Super Bowl commercial for Baby Yoda, isn’t it. Is *that* why this is here? It’s not really about clicking on the article and looking at it and realizing there’s literally nothing of use or worth in it. It’s just a free prompt to continue being mad at Baby Yoda’s Super Bowl Spot.
mikado512 on
well, they completely failed with the marketing for Mandalorian and Grogu so I will be shocked if this movie somehow becomes a financial success
PatternPlenty1107 on
Why not include The Devil Wears Prada 2 lmao…, it‘ll be bigger than The Mandalorian & Grogu.
5 Comments
Putting out this article that heavily talks about how big Mandalorian and Grogu will be when the Super Bowl ad that released less than 24 hours ago has been met with nothing but mixed feelings at best and active ridicule and disdain at worst is certainly a choice
A COLLIDER exclusive, huh? that usually foretells a hard-hitting journalistic experience full of incisive insights into industry inner-workings
>Such a pivotal time for the Mouse House also means a chance to deliver tie-in merchandise that fans will care about…. Ahead of the New York Toy Fair this weekend, which will be a launch pad for a year full of toy and licensing opportunities, **Collider has partnered with Disney Consumer Products to share a preview of the company’s Blockbuster Season cross-franchise plans, including participating licensees and retailers helping to bring their films into the real world.**
Oh wait, no, it’s just a fucking *free ad for Disney merch*! And here’s a quote from **Executive Vice President of Global Brand Commercialization** (jesus christ) Paul Gitter, to lend this advertisement some “journalistic” validity!
>“The Blockbuster Season campaign is a pivotal moment for our business and our partners. Disney Consumer Products is leveraging the cultural momentum of major theatrical releases to drive meaningful licensee sell in and retail excitement. By extending big screen storytelling into everyday products, we’re elevating these blockbuster films into global cultural and commercial catalysts.”
LOL holy *shit* what a lot of syllables. None of that actually says or means anything! And it’s the *only* quote in this whole thing. And I’m pretty sure that quote is just from a press release!
Thanks Collider. You always come through.
**edit:** Oh, wait. This post is just going to become another thread complaining about the Super Bowl commercial for Baby Yoda, isn’t it. Is *that* why this is here? It’s not really about clicking on the article and looking at it and realizing there’s literally nothing of use or worth in it. It’s just a free prompt to continue being mad at Baby Yoda’s Super Bowl Spot.
well, they completely failed with the marketing for Mandalorian and Grogu so I will be shocked if this movie somehow becomes a financial success
Why not include The Devil Wears Prada 2 lmao…, it‘ll be bigger than The Mandalorian & Grogu.
This is ad