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    A24 Fans Mourn Its Death Following $75 Million Google AI Deal

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    38 Comments

    3. Rosstin316 on

      This was always the path, which is why I always rolled my eyes at all the blind A24 loyalty. They are a major corporation that found a niche to get them where they wanted to go.

    5. fire_and_spice24 on

      This seems like such a horrible decision regardless of how you feel about AI. Their market base was never going to respond well to this and I feel like it’s going to hurt them in the long run if they don’t back out.

    8. Survive1014 on

      I am pretty furious about this. Why did it have to be my favorite studio? Why?

      Fuck generative AI text, images and video.

    10. thetalkinghawk on

      I guess I may be in the minority here, but I feel like storyboarding generation is like, the least harmful way AI could be utilized in filmmaking. The entire point of storyboarding is quick visualization of ideas and is often a major slog to get through.

    12. KoriJenkins on

      More money wasted on AI that won’t actually do anything.

      We’re watching hundreds of billions get thrown into a pit and set on fire year after year whilst being told things like healthcare are unaffordable. AND the beauty of it is said money pit is taking down other companies and industries.

      Just a great time to be alive.

    13. skippyfa on

      Most creative producer gets a new tool to use? Cautiously optimistic.

      AI is the future whether we want it or not. And like CGI it will depend on how it’s used in these early stages of development

    14. kneeco28 on

      It’s mid-2026 and people are still compiling tweets and packaging them as news articles.

    18. joeyjusticeco on

      Its death has been greatly over exaggerated 

      A few karma farm posts on le Reddit isn’t going to kill it lol

    22. quangtran on

      This will be forgotten about in three days tops. Online folks don’t really have the power to cancel anything.

    23. SoulExecution on

      Ehh while they had some amazing flicks like Everything Everywhere, they also had massive stinkers like Challengers and TV Glow so I’m not heartbroken

    25. TheWarelock on

      Fuck Ai but I don’t see this impacting their reputation as long as they continue producing original stories. They aren’t pumping out superhero movies and cash grab sequels.

    26. Shakmaaaaaaa on

      The signs showed after Everything Everywhere all at Once when they started talking about making big blockbusters and such. Their success has made them into “big studio”.

    27. Plastic-Coyote-6017 on

      No corporation is your friend and you were weird for ever thinking it would be different with a movie company. They made good movies that we enjoyed, now they want to make dogshit on the cheap. They’ve already told you what your loyalty is worth to them so stop showing fuckin loyalty.

    29. Gucci_Unicorns on

      I don’t really see this as a death-knell at all. AI is unavoidable and the article says it primarily going to be used for building storyboards.

      Is that where we collectively draw the line? It’s okay for studios to use AI to organize their emails and fix their workflows but it can’t be used for storyboarding?

      The idea that this decision is going to suddenly make people not watch banger fucking movies is dumb af lol. Not all usages of AI suddenly make the art produced “slop”

    30. timeaisis on

      That’s what you get for being a “fan” of a production company. That’s like me being a fan of Walmart lol.

    31. lmtdpowor on

      Now I won’t feel bad about watching their movies using “alternative” sources.

    32. acuet on

      Wait, ain’t no one going to talk about when they started just buying A24 films in order to sell A24 films but ya’ll stop a this?

    35. PepeSilviaLovesCarol on

      Daily reminder that Scott Belsky, one of A24’s partners, is on Peter Thiel’s Dialog attendance list this year. He’s a bitch like everyone else who agreed to go.

    37. tomen on

      >because you’d have to be terminally offline to not realize that your fanbase of film nerds, who love auteur-focused, artistically driven projects, wouldn’t be on board with something like this.

      Oh my god, please never let me so cringe as to ever use the term “terminally offline”

    38. Somnambulist815 on

      Its one thing that ai is being dumped into the market so that people none the wiser will fall for it during their casual scrolling. But either A24 doesn’t actually know their audience, or they spite their artistic niche theyve found themselves in and are actively trying to alienate the more socially minded, the way just about every media company seems to be doing since, oh, I’d say, November 2024

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