Aren’t these the same actors out there all worried AI is going to take their job?
Filmmagician on
I know it’s “just a tool to help filmmakers” but this is a slippery slope.
mikeyfreshh on
>The company captured a proprietary dataset on a closed soundstage, eventually leading to the company’s first model, which Affleck writes is “trained to understand visual logic and editorial consistency, while preserving cinematic rules under real-world production challenges such as missing shots, background replacements or incorrect lighting.”
>In other words, the focus is on filmmaking technique, not the performance of the actors. The tool also allows directors or filmmakers to upload dailies to hone the model for a specific project.
Can someone fluent in corporate tech bro explain what this actually does?
ClearlyCanadianEh on
“‘What AI is going to do is going to disintermediate the more laborious, less creative and more costly aspects of filmmaking that will allow costs to be brought down, that will lower the barrier to entry, that will allow more voices to be heard, that will make it easier for the people who want to make *Good Will Huntings* to go out and make it,’ Affleck [told a CNBC conference in 2024](https://www.hollywoodreporter.com/business/business-news/ben-affleck-skydance-paramount-deal-david-ellison-ai-1236061604/).” – Awesome if true, but I have many a doubt.
KingMario05 on
Blech. Fuck all of this.
zscipioni on
For those who forgot Affleck hasn’t been in an artistically viable film in like 2 decades. Is this really all that surprising?
rnilf on
> The company captured a proprietary dataset on a closed soundstage, eventually leading to the company’s first model, which Affleck writes is “trained to understand visual logic and editorial consistency, while preserving cinematic rules under real-world production challenges such as missing shots, background replacements or incorrect lighting.”
> In other words, the focus is on filmmaking technique, not the performance of the actors. The tool also allows directors or filmmakers to upload dailies to hone the model for a specific project.
At least it seems to be more than just a ChatGPT wrapper.
But it still aims to replace what appears to be a large part of filmmaking with AI, so fuck that.
Technique is a key component of creativity, it’s what makes certain directors subjectively better than others.
Kevbot1000 on
Okay, reading what this actually is makes the headline pretty disingenuous.
This is like, the most controlled and understandable use of AI I’ve ever heard of in film.
Flermy on
The problem with this is that, while you can easily see the appeal the supposed positives (smaller budget films can look better! and go further! And do MORE because the bar of entry will be lower! This is the democratization of film!), anyone with two fucking braincells can also see how this exact principle will be applied at a much larger scale for all the worst reasons, and will mean major studios and productions cutting every possible corner (and by ‘corner’ I do mean ‘human job’).
Alternative-Juice-15 on
No surprise there…Ben Affleck has been ruining cinema for decades now
Contcos on
this doesn’t seem particularly evil to me, more of an optimized workflow thing
senzuboon on
So, now all editing is gonna look the same? 😛
Dylflon on
This is an interesting use case because it’s the only application of AI in film that I’ve seen that could create a job instead of removing one.
If I understand correctly, the function of this would be to make sure that you got what you needed on the day so you don’t end up having to come back for reshoots.
This would require a person or team to manage monitoring the footage for inconsistencies as a cost saving measure (reshoots would be way more expensive).
14 Comments
Greeeeaaaat 😐
Aren’t these the same actors out there all worried AI is going to take their job?
I know it’s “just a tool to help filmmakers” but this is a slippery slope.
>The company captured a proprietary dataset on a closed soundstage, eventually leading to the company’s first model, which Affleck writes is “trained to understand visual logic and editorial consistency, while preserving cinematic rules under real-world production challenges such as missing shots, background replacements or incorrect lighting.”
>In other words, the focus is on filmmaking technique, not the performance of the actors. The tool also allows directors or filmmakers to upload dailies to hone the model for a specific project.
Can someone fluent in corporate tech bro explain what this actually does?
“‘What AI is going to do is going to disintermediate the more laborious, less creative and more costly aspects of filmmaking that will allow costs to be brought down, that will lower the barrier to entry, that will allow more voices to be heard, that will make it easier for the people who want to make *Good Will Huntings* to go out and make it,’ Affleck [told a CNBC conference in 2024](https://www.hollywoodreporter.com/business/business-news/ben-affleck-skydance-paramount-deal-david-ellison-ai-1236061604/).” – Awesome if true, but I have many a doubt.
Blech. Fuck all of this.
For those who forgot Affleck hasn’t been in an artistically viable film in like 2 decades. Is this really all that surprising?
> The company captured a proprietary dataset on a closed soundstage, eventually leading to the company’s first model, which Affleck writes is “trained to understand visual logic and editorial consistency, while preserving cinematic rules under real-world production challenges such as missing shots, background replacements or incorrect lighting.”
> In other words, the focus is on filmmaking technique, not the performance of the actors. The tool also allows directors or filmmakers to upload dailies to hone the model for a specific project.
At least it seems to be more than just a ChatGPT wrapper.
But it still aims to replace what appears to be a large part of filmmaking with AI, so fuck that.
Technique is a key component of creativity, it’s what makes certain directors subjectively better than others.
Okay, reading what this actually is makes the headline pretty disingenuous.
This is like, the most controlled and understandable use of AI I’ve ever heard of in film.
The problem with this is that, while you can easily see the appeal the supposed positives (smaller budget films can look better! and go further! And do MORE because the bar of entry will be lower! This is the democratization of film!), anyone with two fucking braincells can also see how this exact principle will be applied at a much larger scale for all the worst reasons, and will mean major studios and productions cutting every possible corner (and by ‘corner’ I do mean ‘human job’).
No surprise there…Ben Affleck has been ruining cinema for decades now
this doesn’t seem particularly evil to me, more of an optimized workflow thing
So, now all editing is gonna look the same? 😛
This is an interesting use case because it’s the only application of AI in film that I’ve seen that could create a job instead of removing one.
If I understand correctly, the function of this would be to make sure that you got what you needed on the day so you don’t end up having to come back for reshoots.
This would require a person or team to manage monitoring the footage for inconsistencies as a cost saving measure (reshoots would be way more expensive).